Analysis of Middle East Toys Market in 2006

According to Stat., it has a sales amount ofcontrol toys such as rc helicopter, rc gas boat,
US$1,200,000,000 in Middle East toys market innitro rc car, remote control helicopter, remote
2006, and its market rises by 11.5% this year. Incontrol car, rc car etc. So people have more
the area of Middle East, expenditure in toys andchoices.
games is US$316 per child each year, which isIt is investigated that the imported child toys in
twice more than expenditure of children in Europe,Middle East are as many as 300 categories and
and is the second, listing behind North America. It1000 kinds, and bicycles of all kinds are the most
is revealed by other data that people under 20popular, holding the amount upwards of 30%.
years are more than a half of the wholeSecondly toy was toy brick. In recent years, sale
population in Middle East area.of minitype electric and electronic toys in Saudi
In Middle East, 80% of the imported toys areArabia market increases rapidly, in particular
from Asia, 10% from Europe and 5% fromchildren’s favorite toys, i.e., video game
America. In these 30 countries and areasconsole and remote control electronic toys (rc
exporting toys to Middle East, the first is Taiwanhelicopter, rc gas boat, nitro rc car, remote
in China, taking about 25% of the whole importedcontrol helicopter, remote control car, rc car etc.).
toys. In the next place it is Hongkong in China andJudging from its price, products from Asia give
Chinese mainland, their occupation is about 24%priority to the low and the middle, minitype toys
and 14% separately.sell at US$1 to US$13. Toys from Europe and
Why does it go up so quickly in Middle East toysAmerica sell less, but mostly are top grade goods
market? Firstly, because it usually has a largeof excellent workmanship in good taste, many rag
family in this region, and the increase rate ofdolls’ selling price is as many as one hundred
population is fast. Besides, it appears more toydollars, and some electric car sells one thousand
dealers in the extended shopping mall, and evendollars.
presents professional hobby stores, sell remote