List Building? Know Thine List

u're selling more than one product, you probablyquestions. Be sure that what you intend to ask
work in more than one niche. How well do youhasn't already been answered 1,000 times before.
know the niche you're building a list around? IfEither search the forum or be sure to read those
your list is very big, you probably don't knowFAQs thoroughly. The point is, when you speak
each and every person on it on a personal level,your RC car lovers' lingo, you'll gain their trust.
but how much do you know about the nicheWithout that, you have nothing.
itself? Like, what words do they use? Where doSo, where are these people?
they hang out?We've just covered Google Groups and Yahoo
These are important considerations whenGroups, which are two places people in your niche
maintaining your niche list. The people on it aren'twill hang out. Forums are another. But have you
mindless electrons in cyberspace... They're people!thought about getting webmasters in the niche to
If you can't fulfill their expectations for the list,help you build your list, too? It's simple.
guess what? They'll just unsubscribe.Just find webmasters that don't have what you
What can you do?want to sell already on their sites. Then, email
Simple. If you're not into the niche yourself, you'llthem. Ask questions. Build a relationship, and buy
have to do some research.some stuff from them. Eventually, you'll be able
Here's a scenario: Your son just bought this greatto ask if they want to partner with you. So, you
RC car and you can't keep your hands off it. Input up a link to your squeeze page on their site,
fact, you love it so much that you want to sell itand they'll be helping you to build your list and
to the world! You do some marketing research toyou're both making money at the same time.
see if anyone out there is searching forHow cool is that?
keywords in that niche, what the competition is,However, be sure that the sites you choose to
etc. When you find you're on the right track, youpartner with have an Alexa ranking of less than
have to research more to see how to talk to100,000. Otherwise, the site gets very little traffic.
your niche.If you contact more than one webmaster, you'll
If you go to Yahoo Groups or Google Groups,be getting list members and traffic from all over
and let's say you want to sell radio control cars.the place!
OK, but the thing is, you're still a newbie in thatMarketing to your list and building that list are not
niche, right? OK... No problem! All you need do isjust activities. You have to make your efforts
go to Google or Yahoo Groups, and plug in "RCsystematic.
Cars +FAQs." When you see FAQs for newbies,First, find a product that people want to buy.
you're on the right trail. Pick out some of theThen, build a list around it. Be creative about
buzzwords, like "table top cars," "ready to run"driving traffic to your squeeze page, which will
cars, or "RC servo," and know what those termsalways be the first step to your affiliate page,
mean, too.and BAM! you have a system. Lack of systems is
Then, join a group or two and read theway most marketers fail. Put your system on a
conversations. Get in on them when appropriate,solid track and you can't lose.
but if you're new don't ask stupid newbie